digital, print and packaging design l targeted marketing

Franciscan Health System

We promoted the St. Joseph Medical Center Ball with “Saath Saath,” translated as “Hand In Hand” and aligned with our Indian theme. The message declared the Pathology Unit’s deep commitment to bringing healing and hope to its patients through a collaborative and hands-on approach from diagnosis to treatment. The invitation visually wove the connectivity of many departments and intertwinement of care for saving lives. Gold metallic hand-drawn motifs, reminding us of henna, and the script typefaces glamorized our branding of the event, which included the invitation, advertisement, wine, menu and auction materials. The sold-event catered to over 400 attendees and raised over $250,000 for betterment of patient and interdisciplinary care.